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Modernising Capability’s brand and website

Capability, a prominent management consultancy firm established in 1994, is known for providing strategic advice and innovative solutions to major corporations and government agencies in Australia. Seeking to modernise their brand and enhance their online presence, Capability turned to Bodhi Tech, a reliable partner with a proven track record of delivering exceptional results.

ABOUT THIS PROJECT

Bodhi Tech modernized Capability’s brand and website to reflect a contemporary yet trustworthy image for the management consultancy. By collaborating closely, understanding Capability’s heritage, and employing a user-centered design process, Bodhi Tech delivered a website that balances modernity with the firm’s reputable stature, leading to enhanced online presence, client attraction, and business growth.

key Features

  • Revitalised Brand Identity

  • Increased Online Visibility

  • Improved User Experience

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About the Client

Capability

Capability excels in delivering top-notch professional services aimed at turbocharging their clients’ strategy execution and ensuring long-lasting results. By placing a premium on outcomes rather than outputs, performance over compliance, and capability over sheer capacity, they’ve garnered acclaim from both esteemed academics and industry-leading analysts for their innovative approach.

Type of Industry:
  • Management Consulting

Established in 1994 by Jed Simms, the company leverages 25 years of innovation to offer professional services aimed at accelerating client strategies and sustaining results.

Specializing in bridging strategy formation and product development gaps, they focus on revenue growth, digital transformation, and operational optimization. Recognized for their execution capability, they provide governance and delivery services, emphasizing outcome-driven change over product-centric approaches. Guided by principles prioritizing outcomes, capability development, performance, and change, they ensure impactful, fast-paced work.

Challenge

The Imperative Upgrade of Capability’s Online Identity

Capability’s existing website, while functional, had become outdated and failed to reflect their brand’s full potential. The leadership recognised the need for a modern and sophisticated website that would effectively communicate their value proposition and attract new clients. Additionally, the website needed to maintain a sense of trustworthiness and credibility, as Capability’s clientele primarily consists of large corporations and government agencies.

 

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How we helped

Revamping for Relevance: Upgrading Capability’s Digital Presence

Bodhi Tech partnered closely with Capability, diving into its heritage and goals to reshape its website. Understanding the need to balance modernity with credibility, they adopted a user-centered design process, incorporating extensive feedback from stakeholders. This approach led to a website that accurately reflects Capability’s innovative yet reliable essence, ensuring it resonated well with its distinguished clientele.

 

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Tech Stack used for the project

From intuitive UI/UX to a branded website

Result

Revitalizing Capability with elevated Online Presence and Business Growth

Capability’s updated website and brand image bolstered its online standing, effectively conveying its value proposition while preserving trust. The refresh facilitated business expansion, drawing in new clients and fortifying existing relationships, earning praise from Capability’s leadership for Bodhi Tech’s adept collaboration.

> 100% increase online visibility

Average of 9/10 internal satisfaction score with new website

Improved User Experience

Increase in average session duration by 256% and reduction in bounce rate by <110%

The revamped website and modernised brand identity have significantly enhanced Capability’s online presence. The website’s clean and contemporary design effectively communicates Capability’s value proposition, while maintaining the trustworthiness that has been the cornerstone of their success.

The new website has also contributed to Capability’s business growth, attracting new clients and strengthening relationships with existing clients. The firm’s leadership is delighted with the results, acknowledging Bodhi Tech’s strategic partnership and exceptional execution.

A Collective of Engineers Determined to Shape Tomorrow

Together, we harness innovative technology and ethical practices to make a positive impact, striving to build a world that harmonizes cutting-edge solutions with mindfulness and purpose

Strategic Partner

We transcend the conventional client-vendor relationship, positioning ourselves as your dedicated Strategic Partner.

Rapid Development

Speed is at the core of our ethos. We believe in turning concepts into reality with unprecedented efficiency.

Budget-Friendly

Unleash the power of technology without breaking the bank. We believe in making advanced technology accessible to businesses of all sizes.

Innovation Catalyst

We thrive on pushing boundaries and exploring new horizons, consistently introducing inventive solutions that set you apart in the market

Contact Us

Got questions or want a free consultation? Reach out to us – we’re here to help!



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